We remain fully operational. Our teams are working around the clock to ensure your deliveries continue safely.
DOWNLOAD THE APP
Customer Services
Copyright © 2025 Desertcart Holdings Limited
DOWNLOAD THE APP
✨ Turn brass into brilliance with every wash! ✨
PROVOKE Go Ashy Shampoo (200ml) uses advanced triple toning technology to neutralize brassiness and infuse hair with cool, ashy tones in just one wash. Suitable for blondes, silvers, brunettes, and balayage, it hydrates and enhances shine with a moisturizing formula. Hypoallergenic and cruelty-free, it delivers salon-quality results with a quick 5-minute application.
| ASIN | B0D5QRYXSJ |
| ASIN | B0D5QRYXSJ |
| Best Sellers Rank | 380 in Beauty ( See Top 100 in Beauty ) 47 in Shampoos (Beauty) |
| Brand | PROVOKE |
| Colour | Black |
| Customer Reviews | 4.3 4.3 out of 5 stars (537) |
| Customer reviews | 4.3 4.3 out of 5 stars (537) |
| Date First Available | 22 May 2024 |
| Format | Cream |
| Item dimensions L x W x H | 36 x 58 x 175 millimetres |
| Item model number | 40027079 |
| Item model number | 40027079 |
| Language | English |
| Language | English |
| Manufacturer | Karium Ltd |
| Manufacturer | Karium Ltd |
| Package Weight | 0.24 Kilograms |
| Package dimensions | 17.4 x 5.2 x 3.4 centimetres |
| Product Dimensions | 3.6 x 5.8 x 17.5 cm; 240 g |
| Product Dimensions | 3.6 x 5.8 x 17.5 cm; 240 g |
| Scent | Floral |
| Special features | Hypoallergenic, Not Tested On Animals |
| Volume | 200 Millilitres |
M**S
Works very well 💜🖤
Works slightly better than purple shampoo alone. I dye my own hair and sometimes need a hand getting the roots right! This product is VERY good. For me, personally, no purple streaks - only silvery hair after one use (see photos). I painted it on in layers, onto my dry hair, and left for 10 minutes. Really pleased 💜🖤.
A**.
Excellent but it can dry out your hair
This is brilliant to use as a temporary toner. You only need a really small amount to cancel out yellow and brass. Only downside is it can be a bit drying so I would advice not to use on chemically damaged hair as it will not help as it may make your look much more dry and distressed of already damaged. But it’s so effective if your hair quality is good, sadly I had to stop using after my hair got damaged
G**O
Good product
I do like this shampoo and conditioner, but they can be a little drying so mix half of my usual shampoo with this and seems to work at reducing the drying effect. I use once every few washes and it tones the brassiness and in my old dyed hair, along with toning down stark white hair that I have in parts.
L**A
Works well
Value for money works well
M**S
Lovely smelling conditioner. Leaves greys sparkling soft.
Lovely conditioner. Has a great smell and neutralises any of the brassy tones. Just be careful not to splash it onto any lightly coloured fabrics.
R**B
Not a full bottle
Not a full bottle on arrival
E**A
Love
Love love love and love and is cheap. Love
J**E
Waste of time
I’m not sure where all the good reviews have came from? This product did nothing at all for my brassy fringe. Even tried it on dry hair too like some of the reviews said.
Trustpilot
2 weeks ago
1 day ago