Clairol Nice'n Easy Permanent Hair Dye, 5 Medium Brown Hair Color, Pack of 3

I like the product and will keep on purchasing.

Lovely hold and color

Is it just my imagination, or did Clairol swap out the old, straight-forward instructions for new, more "hip" instructions? Because the following, found in my latest box of Medium Brown, had me laughing. *The new instructions for dying say "Choose Your Own Adventure! (roots only or entire head of hair)." *Pre-Color Checklist: "Get it girl! Are you ready for your new incredible color and shiny hair? We've got your back! ... Don't sweat the small stuff because we've got you covered! *Wait and Relax ... "Keep the good vibes flowing by doing something fun while you wait (watch your favorite TV show or listen to your favorite music)." *Treat & Dry: "When time is up (ding ding!), rinse until water runs clear...." and also "Dry off and admire your new incredible color & shiny hair for as long as you like. (We'll wait)! Don't you love it?"

Used one box of dye and I felt like it washed out. It continues to bleed in every wash. My hair is as if I never dyed it and its only been almost a month. Not using the other two boxes, not worth it.

It’s true to the color of your hair