

🌸 Elevate your laundry game with nature’s soft touch — because your clothes deserve the best!
ATTITUDE Liquid Fabric Softener is a plant-based, vegan, and cruelty-free formula designed for both conventional and HE machines. It delivers 40 loads of soft, static-free laundry with a fresh wildflower scent, safe for all fabrics and water temperatures. Packaged in FSC-certified recyclable cardboard, it combines high performance with eco-conscious values, perfect for the mindful professional seeking effective, sustainable fabric care.














| ASIN | B00OHZ78RM |
| Best Sellers Rank | #6,297 in Health & Household ( See Top 100 in Health & Household ) #15 in Liquid Fabric Softener |
| Customer Reviews | 4.4 4.4 out of 5 stars (1,931) |
| Date First Available | October 14, 2014 |
| Department | All Ages/Unisex |
| Is Discontinued By Manufacturer | No |
| Item model number | 12144 |
| Language | English, French |
| Manufacturer | ATTITUDE (Amazon) |
| Product Dimensions | 2.67 x 4.84 x 9.96 inches; 1.98 Pounds |
N**E
Love this natural softener
I’ve been using this all-natural fabric softener for a while now, and I honestly can’t imagine switching back to anything else. It makes my clothes feel soft and fresh without any heavy artificial scent or residue. I especially love that it’s gentle and safe for sensitive skin, perfect for the whole family. It works so well that I signed up for a subscription so I never have to worry about running out. Knowing it’s eco-friendly and non-toxic gives me peace of mind, and the results speak for themselves. If you’re looking for a clean, reliable, and natural softener, this one is definitely worth it!
S**I
Great price and product!
This is a great plant based fabric softener! Light fresh citrus scent leaves clothes soft and static free. Can’t beat the price!
A**R
great product and works well
Love this- just a splash goes a long way. We live in FL with hard, chlorinated water, and the clothes come out soft and well-rinsed, but not grimy-feeling and without a strong scent. (I hate all those things about other softeners.) I wish they came in larger sizes for less packaging and less purchases, but knowing it's paper and minimal plastic is still better than buying the big thick plastic jugs to clog landfills. Also, to be fair, the smaller size makes it easier to carry over directly to my washer instead of using another messy cup to get the product into the machine. I just buy a few at a time since they don't come in larger size, because they also store/stack easily.
K**C
Nice light and natural scent
I try to use as much non toxic anything as much as possible. This was highly rated and affordable and non toxic. The smell is nice and my cloths are adequately softened and the sent is light and stays long enough. I didn’t give 4 stars due to the pour not being the best design it leaks when you pour into the cap it kinda spills and it’s thinner than normal softener so it gets a little messy.
B**R
GOOD AND SAFE
Absolutely loved the scent love the way it works, and it did didn’t make my laundry smell so strong that I had to rewash it. Very good and very healthy if you’re going to use fabric softener once in a while, I was very pleased with it even though the price is quite a bit, but I don’t use much and I don’t use it very often but it’s very good.
K**E
Love it!!
This is my first time purchasing this laundry fabric softener and so far I really love it and it smells so good! Love how it’s a cleaner option that actually smells good! Will definitely be purchasing again!
K**R
#1 BEST product
I love this fabric softener and like my laundry detergent, also the ATTITUDE, it works well and there is no wax to build up in clothing. Regular store bought softeners leave a coating on my bath towels that prevents them from getting me dry. After using other softeners I put a bath towel in a pan to soak with ATTITUDE detergent and the water clouded as the other softener broke down and came out of the fabric, I rewashed the towel with ATTITUDE detergent and used the ATTITUDE softener. The difference is amazing, my towel was clean, fresh and absorbent. Buying the refill size is cost effective and easy to use or easy to just refill the original plastic bottle.
S**.
Overpowering scent that is not natural
The smell of chemical ”wildflowers” is extremely sweet, overpowering, and nauseating. I meant to buy the fragrance-free version and wish I had checked before opening the bottle because if I could return it, I would. I used it once and although clothes came out soft, the smell is so overwhelming that I had to wash everything again in just warm water, which unfortunately didn’t help much. What chemicals could be used to make the scent stick so well to fabric fibers? I expected better (more natural) from a fabric softener that states ”98.7% natural origin”. I will try to give it away to someone who doesn’t mind wearing clothes that smell like those old cheap car deodorizers.
C**A
日本の柔軟剤とちがって環境負荷や香料が少ないことで気に入ってずっと使用していましたが、メーカーの製造終了で入手しずらくなっています。 優しい香りに癒しのパッケージだし、とても残念です。
う**マ
香りが天然香料なので、合成系のにおいと違い気分が悪くならないです。 この香りなら乾いたあとも残っていても構わないと思いましたが、残念ながら乾いた後はほとんど残っていません。 一緒に洗剤も使っているのですが、洗剤のみの使用でも、タオルがガビガビに固くはならないので、 柔軟剤の効果は正直なところわかりませんが、バスタオルなど大物を洗う時に使っています。 お値段が高いけれど、しばらく使い続けてたいと思います。
E**H
I hate using chemicals on my familys laundry.I have searched for years for 'the ideal'one.This is lovely.The clothes are soft with a delicate smell.We suffer so badly with strong smelling things, resulting with sneezing, eyes watering etc, with so many mainstream products and they are so harsh .I also itch like hell with many softners, this one however is brilliant.No blocked noses, no sneezing, no itching and safe chemicals.I have finally found 'the right one'. Highly recommend .You won't be disappointed.
R**A
What an amazing product - leaves clothes so soft, fresh, unscented and fluffy! I love this brand and all it stands for.
D**E
La quantité est bonne et j’adore le parfum d’agrume et doux pour ma peau
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