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MEDDICC is taking the Enterprise Sales, SaaS, and B2B Sales worlds by storm. MEDDICC and its expanded form, MEDDPICC, are used by elite sales companies like Wiz, CrowdStrike, and Snowflake to generate billion-dollar revenues. But, these revolutionary sales success systems can be implemented just as successfully by small business sales teams and salespeople of all experience levels to incrementally increase the frequency of sales closed… and at significantly higher values. This book covers the complete MEDDPICC framework. You will learn every element of MEDDICC plus Paper Process, the P that addresses how enterprise deals actually get signed, approved, and procured. Whether your organization runs MEDDIC, MEDDICC, or MEDDPICC, this book gives you the full methodology and shows you how to apply it. The power of the MEDDPICC system lies in its ability to make any sales process predictable and efficient. Exclusively in this MEDDICC guide, you will learn sales tactics directly from Andy Whyte, a sales leader who helped several organizations implement variations of MEDDIC and, more importantly, an A-level sales professional who has used MEDDPICC and its principles in the field for many years at the top of the B2B and enterprise sales businesses. In this book, you are not learning from a sales trainer; you are learning top-level sales tactics from a salesman who successfully employs MEDDPICC skills every day! In this straightforward MEDDPICC sales book, you will learn: Valuable sales advice and real-world sales experiences from MEDDIC founder Dick Dunkel and ‘The Godfather of MEDDIC’, Jack Napoli How to apply the MEDDICC framework to any sales deal and take control of the entire sales process, instead of playing catch-up, or adjusting to your competitors How to allow your buyer to see the value of your sales solution and prevent them from perceiving you as too expensive How to find, articulate, and quantify your buyer’s pain, so that your solution seems like the ideal answer to their problem How to gain access to the ‘power and influence’ in your buyer’s company and understand how their company makes buying decisions How to understand your competition and their tactics, so that you can defend against their best strikes and counterattacks How to keep yourself organized in the sales process, so you do not lose track of where you stand in the deal How to use the MEDDPICC acronym to win more sales deals, faster: Sales M etrics, E conomic Buyer, D ecision Criteria, D ecision Process, P aper Process, I mplicate the Pain, C hampion, C ompetition and R isks. “Whether you are an individual contributor or sales leader, my advice is that you should start to implement MEDDICC into what you do straight away. Embrace MEDDICC, and you and your team will more clearly understand the WHY to your process, and you'll begin to execute your customer interactions with more purpose and achieve better results. And like so many others before, you will begin to reap the rewards of having a well-qualified pipeline of opportunities with clearer paths to success.” - Dick Dunkel, founder of MEDDIC Page Up and Order Now. Review: 法人営業の必読書 - 企業向け営業のやるべき事が全て書いてあります。大手外資ITの多くはこの方法論を採用しているので翻訳されていないのが不思議でなりません。絶対売れるはずなのに。このmeddiccが実践できたらスーパー営業です。 Review: 外資系SaaS秘伝の営業メソッド - 日系企業ももっと取り入れたらいいのにと思う。
| Amazon 売れ筋ランキング | 洋書 - 8,221位 ( 洋書の売れ筋ランキングを見る ) Business Negotiating - 8位 Sales & Selling - 16位 Marketing - 46位 |
| おすすめ度 | 5つ星のうち4.6 581 レビュー |
音**人
法人営業の必読書
企業向け営業のやるべき事が全て書いてあります。大手外資ITの多くはこの方法論を採用しているので翻訳されていないのが不思議でなりません。絶対売れるはずなのに。このmeddiccが実践できたらスーパー営業です。
長**学
外資系SaaS秘伝の営業メソッド
日系企業ももっと取り入れたらいいのにと思う。
K**M
For anyone looking to learn more about MEDDICC and practical sales tips/examples
I've been seeking more knowledge about MEDDICC recently and after reading a couple of books on the subject found this to be the most complete version by far. Andy does a great job describing the basics and also sharing practical tips and examples throughout. This is a terrific resource for both ICs and leaders. I've already shared many of the concepts in this book with my current company + sales team, all of which has been received well. Thanks Andy for writing this book and providing resources such as the Go-Live Plan and Closing Checklist. You're helping reps and those in the sales profession up their game!
@**S
If you want to get on in sales, or improve your sales team, this is a great place to start
I had the fortune to work with Andy at Oracle (he mentions his time at Oracle in the book). It was obvious to me, when I worked with Andy that he was restless to go on and do bigger and better things (yes there are things bigger and better things than Oracle) and this book is one of them. On to the review. Andy has written a great book that covers the MEDDICC sales methodology and has also sprinkled it with his own experience and case studies. I’ve read a lot of sales and marketing book and most of the are the same and conform to a ‘template”. While this “obviously” walks you through the MEDDICC sales methodology it avoids the traps of your “typical” sales book. I have to be honest that most sales methodologies are the same, but Andy puts up a great case for MEDDICC over and above, some of the others. Why would you read this book? You are looking to add some rigour to your own sales or your sales team. MEDDICC is something you could implement quickly and with little fuss and it would make a massive impact. Just using it as a tick list to make sure you have covered all the bases would be a start and would improve your win rate. Andy, also mentions how you can go full on with MEDDICC and I agree with him you “cannot get a little bit pregnant” and you should go all in. Great book, if you want to get on in sales, or improve your sales team, this is a great place to start. Highly recommended. Please be aware, that while I know Andy, I did purchase this book myself.
C**A
le guide pratique : tout savoir sur MEDDICC avec des examples concrets
MEDDIC, MEDDICC, MEDDPICC, Andy Whyte couvre toute les questions qui tournent autour de la méthodologie avec des examples concrets, des histoires et du vécu. Une approche simple et facile à lire et assimiler pour toujours qualifier...et dé-qualifier! (qualify out) Si vous souhaitez comprendre les origines et meilleures pratiques pour implémenter cette 'méthode' qui est le succès de nombreuses sociétés et startups à succès, alors n'hésitez pas, c'est le livre qu'il vous faut.
O**Z
Ideal para procesos de venta B2B de grandes tickets
Ideal para procesos de venta B2B de grandes tickets donde se tocan muchos departamentos para para lograr una venta. Su grupo externo y su página web actualizan constantemente las listas de cotejo y proveen tips de venta.
J**N
Good tool
Being in the sales world for a while, this book really helped me get some perspective on the process of sales cycle. Prepping for prospecting and really qualifying your leads properly. Would definitely recommend and even read it twice with notes.
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