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✨ Define your curls, own your vibe! ✨
Aunt Jackie's Curl La La Defining Curl Custard is a 426g eco-friendly styling cream designed to hydrate, define, and add shine to all curl types. Free from sulfates, parabens, mineral oil, and petrolatum, it tames frizz and enhances bounce with mega-moisturizing humectants. Suitable for use on wet or dry hair, it supports versatile styling for spirals, coils, braid-outs, and twists, making it a must-have for healthy, vibrant curls.







| ASIN | B00OVQUQHG |
| Benefits | Define curls with mega-moisturizers for hydrated hair |
| Best Sellers Rank | 8,867 in Beauty ( See Top 100 in Beauty ) 75 in Hair Styling Putty, Clay & Wax |
| Brand Name | Aunt Jackie's |
| Country Of Origin | USA |
| Customer Reviews | 4.4 out of 5 stars 28,639 Reviews |
| Global Trade Identification Number | 00034285696153 |
| Hair Type | Curly |
| Hair type | Curly |
| Item Form | Cream |
| Item Volume | 426 Millilitres |
| Item Weight | 15 Ounces |
| Item form | Cream |
| Liquid Volume | 15 Fluid Ounces |
| Liquid volume | 15 Fluid Ounces |
| Manufacturer | Aunt Jackies |
| Material Type Free | Mineral Oil Free, Paraben Free, Sulphate Free |
| Number of Items | 1 |
| Product benefits | Define curls with mega-moisturizers for hydrated hair |
| Scent | fruity |
| Scent Name | fruity |
| UPC | 885326307343 798256377044 885662214671 798256381164 785525755771 811454549737 798813083074 799891062029 034285696153 885119541510 034285696092 |
| Unit Count | 426.0 gram |
S**Y
Perfect for 4c wash and go
I have 4C hair and used Aunt Jackie’s Curl La La years ago when I lived in the US. I was so happy to stumble on it again here in the UK! It defines my curls beautifully without making them crunchy or dry, and my hair feels soft and moisturised for days. The smell is lovely too, not too strong, just clean and pleasant. I’d forgotten how good this product is and it’s great to see it still works just as well. I’m planning to try a few other products from the range now that I’ve found it again. Highly recommend for anyone with coily or tightly textured hair.
R**S
Worked well
Worked well
Y**I
Not Defining But Still Great
I was looking for a product to make my curly hair look more defined and even though this didn't meet all the expectations, I am not disappointed. Unlike some reviews have said, the product smells great in my opinion! Moreover, it works with dry hair as well as wet hair, so that's a plus, too! I've only used it with dry hair and it leaves my hair really moisturised and slighly more defined. Although it doesn't curl as much, it does hydrate my hair a lot! Might buy again.
A**Z
WOW wow and WOW
I ran out of my usual products which are twice the price of this and I needed something next day delivery so I took to Amazon an just clicked on the first curl defining product I could find. I had never heard about this product never read any reviews I just got it on a whim. Once it arrived it said I could be used on dry or wet hair and then you just diffuse your hair. Being lazy I just applied it to dry hair and didn't diffuse it. Bare in mind before putting this product on I had no defined curls and my hair was pretty much dry and a big bush. I went to sleep not long after putting this product in my hair. Waking up the next day and WOW!!!!!!!!! My hair was full of curls! Loose curls soft curls. My hair feels so soft and looks so healthy. It's not crunchy at all like other products I've used and it smells SOOO GOOD!! Definitely this is my new go to product!! I found the perfect product and it was totally by accident but I'm so glad. Definitely going to look into other products from aunt jackies.
S**A
Treat for your hair and smells yummy too
Smells good enough to eat (but don't eat it please LOL) My daughter loves this and I bought it as a gift for her. She has quite a strict hair regime and this was not one that she had asked me to buy for her. I was very happy when she tried it out and her hair looked glossy and shiny. I tried some on my hair too and it smells devine. My hair was soft and silky after trying it out. I used a tiny bit but my hair is usually quite soft anyway but this did make it softer and really nice. My daughter however has curly and slightly dry hair with a bit of frizz. This was wonderful for her hair but she did use loads of it. I think the price is very reasonable for this item and I will buy more again when this is finished and get one for myself too. We do not have ethnic hair but I think it may possibly be aimed at that market judging from you tube clips I have seen promoting it. However, I would comfortably say it is great for all hair types based on my hair and my daughters hair type.
G**D
Nice product
Love product nice smell curls hair and last long
I**️
Useful
Useful
M**0
Lovely fruity curl product
Been using this for about a year. Most curling products tend to smell of coconut, but this one smells very fruity, which is a nice change. I crunch it into my curls when my hair is wet to towel-dry, and it helps my curls sit nicely throughout the day. You do need to be careful with the amount, as too much can make it feel thick or heavy.
O**T
Hydrate bien mes cheveux
Je mets régulièrement cette crème sur mes cheveux crepus. Mes cheveux sont plus doux, moins cassants. La crème à une très bonne odeur.
S**N
Say goodbye to frizz and flat hair!
Aunt Jackie’s Curl La La Defining Curl Custard is one of my hair holy grail products for the following reasons: 1) As someone with 3B/3C type hair, this product is lightweight and doesn’t weigh my hair down. Most of the time, I only need a tiny amount mixed with sprays of water for the best results and it’ll leave my hair feeling soft and bouncy, even after two days! 2) I always make sure to scrunch my hair after applying curl products and it does an amazing job at holding the shape of the curls/waves without drying my hair out and it’s never caused me any frizz. 3) After applying this product, the instant effect will be shiny, moisturized and nourishing looking locks, and after a few days, the curls/waves still remain intact, given that you follow proper maintenance. 4) Unlike other curl products, this one has never caused any build-up, flaking and damage to my hair or scalp, which is a huge plus for me, because I’m picky with what I put in my hair and it does a fantastic job for a great price. It’s definitely worth it. 5) Oh and I forgot to mention that it smells absolutely divine! It’s not an overpowering or artificial scent, but rather quite a clean and fruity one. Overall, this product is just great for my hair type and my hairdresser even approved of it. It gets the job done (bear in mind that it’s not a GEL, so don’t expect the same) and leaves my hair feeling so refreshed and moisturized!
K**H
That it worked for what I wanted it for
Exactly what I needed to display my curls,works well
S**Y
Very good
I received the package earlier that the delivery date, it was packed nicely, the cream itself that it's not the first time to use it, I think it's very good for my hair since it's all natural, I don't really use it to defining curls, I'm using for styling also, it doesn't give the hair this plastic look like other creams and it's very gentle on the hair.
C**D
Absoluter Fan!
Absoluter Fan! Habe 3B Locken und ich liebe es. Definierte Curls, Wirklich hydriert und hält auch mehrere Tage. Die meisten Curl Creams sind mir zu "klebrig" das hier fühlt sich etwas "flüssiger" an also so ein sweet spot zwischen Creme/Gel Texture und Leave In. Der Geruch kann für den einen oder anderen etwas künstlich wirken. Mir gefällt er jedoch sehr gut und finde ihn auch Unisex und falls man als Mann nicht nach Blumen riechen möchte, brauch man sich hier keine Sorgen machen.
Trustpilot
1 day ago
2 months ago