Will this darken my brassy, orange light brown hair? If so, how how much darker?

I personally wouldn't use this on any hair color that's lighter than a medium to dark brown. It does darken hair quite a bit if you apply it to dry hair. My hair is in between medium and dark brown and turns it quite dark (which is my preference). The effect is supposed to be a bit less if applied to wet hair, but I've not tried that method, so I can't speak to that. I would think it would still darken the hair a decent amount. Either way, the ash color does a good job neutralizing brassy tones. Though, if your hair is really orange, it may not work as well and, as I said, it will probably darken your hair regardless. To what degree will depend on the color you have now and what condition your hair is in. It's also only temporary and the results gradually wash out after a few weeks, but if used on lighter hair, the intensity of the color might fade quicker with washing. That's just a guess, I really have no idea. You might want to consult a cosmetologist.

Is this product PPD free ?

The Glossify Ash Brown contains PPD. For a complete list of the lists, please visit our website at: https://www.schwarzkopf.com/brands/haircolor/glossify/glossify/ash-brown.html

Can this cause hot roots?

The Glossify line is a demi-permanent color line that will only deposit tone, this product will not lighten the hair. For more information, we recommend contacting the experts in the Color Lounge to speak to one of our Licensed Stylists, who can answer any questions you may have and make recommendations. We have multiple ways for you to reach us. You can send an email at BeautyhenkelNA@henkel.com or call us at 1-800-350-3998, Monday – Friday 9 a.m. to 6 p.m. EST. If you would prefer to communicate via text message, you can contact us on our secure text line at 1-480-442-9074.

Should hair be washed before applying?

Color can be applied dry for rich color results or wet for sheer color results (hair can be shampooed prior to application). Here's the How-To video for Glossify: https://www.schwarzkopf.com/en/home/brands/haircolor/glossify.html

ASIN	B09Q8276DP
Brand	Schwarzkopf
Colour	Cool Brown
Customer Reviews	3.5 out of 5 stars 77 Reviews
Hair Type	Normal
Item Form	Liquid
Manufacturer	Henkel
Number of Items	1
UPC	017000317915

Schwarzkopf Glossify Customizable Color Gloss, Ash Brown

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