YouTube: Online Video and Participatory Culture, 2nd Edition
Product ID: 70046873
🎥Focus on online video trends
📚2nd Edition - Updated insights
🚀Deep dive into YouTube culture
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Description
🎬 Unlock the future of online video culture — don’t get left behind!
- TRUSTED REVIEWED - Highly rated by researchers and professionals for its detailed and insightful coverage.
- ACADEMIC PRACTICAL - Balances scholarly insight with real-world applications for media strategists and marketers.
- CUTTING EDGE ANALYSIS - Explore the latest evolution of YouTube’s participatory culture with fresh, in-depth research.
- COMPREHENSIVE UPDATED - Second edition offers expanded content reflecting YouTube’s growth and impact since inception.
- ESSENTIAL FOR SOCIAL MEDIA PROS - A must-have resource for understanding digital video dynamics and audience engagement.
YouTube: Online Video and Participatory Culture, 2nd Edition by Burgess and Green is a definitive academic resource that explores the evolution and impact of YouTube as a platform for participatory media. Updated with new research, it offers valuable insights for social media researchers, marketers, and digital culture enthusiasts seeking to understand the dynamics of online video and audience interaction.
Specifications
| Best Sellers Rank | 500,849 in Books ( See Top 100 in Books ) 148 in Digital Video 5,442 in Cultural Studies 10,466 in Engineering & Technology |
| Customer reviews | 4.1 4.1 out of 5 stars (22) |
| Dimensions | 14.81 x 1.19 x 21.01 cm |
| Edition | 2nd |
| ISBN-10 | 0745660193 |
| ISBN-13 | 978-0745660196 |
| Item weight | 295 g |
| Language | English |
| Part of series | Digital Media and Society |
| Print length | 208 pages |
| Publication date | 27 July 2018 |
| Publisher | Polity |
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