SEO Like I'm 5: The Ultimate Beginner's Guide to Search Engine Optimization

As a business marketing professional, I've read lots of SEO books and when I discovered SEO Like I'm 5, I thought, "not another theoretical SEO book!" But this book really delivers clear and actionable content. Furthermore, there are personal examples and herds of helpful links to free and reasonable resources. I tried a few of Matthew's tips after reading just a few chapters and watched my AdSense revenue grow, almost overnight. Simple tips like how to find keyword search terms using Google's search bar have improved web hits and increased customer engagement. His tips have helped me look like a rockstar when showing clients my companies capabilities; providing easily accessible and tangible value. Since completing, SEO Like I'm 5, I continue to reference this book as a resource for creating blog posts and my follower engagement continues to grow. This book paid for itself in the first week.

I think I would've been happy paying up to 5 bucks for this in kindle and up to 8 - 9 bucks in print. The content is good, but a tad light. Lots of tools referenced. I wish more authors and bloggers would just list the tools they use rather than the, "47 tools to....", but I might be in the minority on that one. Matthew does a good job of linking other sources and thought leaders. I think I might be frustrated if I was reading a print copy because of all the linking, but in kindle it's fine. He is an Altucher fan, and that makes me a fan of his. What the book does lack is in depth examples. There are plenty of cursory examples, but nothing that puts the whole recipe together to show you how to bake your cake. For $3 it's money well spent.

usually I'm very selective with books in this section. But 'Seo like i'm 5' is a book that i would recommend people like me to read. its very interesting and informative. The book talks about whats marketing in 2014 looks like and how it is different in this era. There are examples and most importantly you have industry professionals sharing their view points as well. though it says for beginners but i would say this is a good tool for all including the pros. SEO is no more the next big thing, it is the big thing now. All brands need to embrace seo and that is exactly what this book emphasizes upon. Also it sheds the misconception about SEO and throws light on how it is a part of every marketing activity that you may involve in. Overall a must read for all marketing professionals.

A great book for SEO and digital marketing. We used it as part of reading materials in Search Marketing class at NYU. It gives me a clear mind of what really matters for search engines. And based on that, it provides some practical tactics that were proven effective. The Google algorithm is ever changing. But the core value given here won't fade. It's super easy to read. I actually had fun reading it. It also reveals the dynamic between search and social. My favorite quote is "Trust is the number one social media currency." So many brands are doing it in the wrong way. This book changed my views of social branding. I highly recommend this book to marketing professionals, startup owners, or anyone who wants to learn about SEO and digital marketing.

I recommend buying an updated version unless you just need to know the basics of SEO and to use this as a good reference to back to.

SEO Like I'm 5 is actionable, entertaining, and easy to read. SEO may seem like a very complex and difficult to understand topic, but Matthew does a great job of distilling it down in easy to understand language and format. Not only was it actionable and easy to understand, it is also quite entertaining and inspiring. In the year 2014 if you are not developing your online presence with content and search marketing, you may be completely missing the boat. The author is clearly an expert on the topic, so I highly recommend this book!

This is well written for the "new" individual joining the SEO/Blogging world. If you need a way to understand the basic principles, techniques, and tools used to improve your SEO and Blog, this is the book for you. This is the "Clear and Easy to Understand Beginner's Guide" to getting yourself found on Social Media, Blogs, and search engines. This is written in a way that is comes across like a friend explaining his complex job to me so that it is clear what he does.

This is the only book anyone eager to learn about SEO needs. Not only the book is filled with tons of tools that will make it extremely practical to understand how search optimization works but also be the best search optimizer. The author, Matthew Capala, could not have done the best job by writing a complex subject in a manner in which anyone, no matter their lever of expertise, can truly understand and be able to immediately apply the unsurmountable amount of tips provided. In addition, I like how his approach is about the self and finding ways to brand yourself in order to be a "self-trepeneur" . This book should be a staple on every entrepreneur,students, marketers, businesses shelves. Kudos to Matthew for writing a book about a complex and providing us with a well needed wealth of information.

fantastic insight into the world of seo and great easy advice that has already paid off for me! Seo is hard work but that feeling of a great rank through real work is unbelievable.

Nice book

Some great strategies which I've started implementing. The book is simple as it promises and well laid out with pictures and it never gets boring!

loved it! Easy to follow simple instructions yet properly and efficiently explained. It's kinda like an seo for dummies only better, way better. to quote Mr. Capala "seo is like an ATM machine- you get out what you put in"

The contents are great but the way the text appears is hard to read