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✨ Root coverage that works as hard as you do!
COLOR WOW Root Cover Up in Blonde is an award-winning, water and sweat resistant powder designed for instant grey coverage, highlight blending, and creating fuller-looking hairlines. This paraben, sulphate, dye, and gluten-free formula uses reflective mineral powders to deliver a natural, multi-dimensional finish that lasts until shampooed out. Lightweight and versatile, it also doubles as a brow filler, making it a must-have for busy professionals seeking flawless, on-the-go hair touch-ups.








| ASIN | B00N514J1M |
| Benefits | Hair coloring and gray camouflage |
| Best Sellers Rank | 7,801 in Beauty ( See Top 100 in Beauty ) 20 in Hair Mascaras |
| Brand | COLOR WOW |
| Brand Name | COLOR WOW |
| Colour | Blonde |
| Container Type | Box |
| Country Of Origin | China |
| Customer Reviews | 3.1 out of 5 stars 1,676 Reviews |
| Global Trade Identification Number | 05060150185410 |
| Hair Color Permanence | Permanent |
| Hair Type | coloured |
| Hair type | coloured |
| Item Form | Powder |
| Item Weight | 2.1 Grams |
| Item form | Powder |
| Manufacturer | COLOR WOW |
| Manufacturer Part Number | CW541 |
| Material Features | Natural |
| Material Type Free | Paraben Free,Sulphate Free,Dye Free,Gluten Free |
| Model Number | CW541 |
| Number of Items | 1 |
| Package information | Box |
| Product benefits | Hair coloring and gray camouflage |
| Unit Count | 1 count |
S**M
Natural-Looking Root Coverage with Quick and Easy Application
This root cover-up powder is a very convenient solution for disguising regrowth and grey hairs between salon visits. The blonde shade blends naturally into the hair and creates a softer, more seamless finish compared to some heavier sprays or creams. The powder applies easily and gives good control during application, especially around the hairline and parting where roots are usually most noticeable. It builds coverage gradually, which helps achieve a more natural look without appearing overly heavy or obvious. One thing I particularly liked is that the formula stays in place well throughout the day without leaving the hair sticky or stiff. It also adds a slight fuller appearance around thinner areas, which is a nice bonus. The compact packaging makes it practical for travel or keeping in a handbag for quick touch-ups when needed. Overall, this is an easy-to-use and effective temporary root touch-up product that provides natural-looking coverage with minimal effort.
S**A
Awful product
So useless Does nothing. If I could give it zero stars then I would ! Had a bad dye job and wanted to add some blonde highlights here and there. Honestly did nothing at all. And so expensive ! I had actually cancelled the order but it arrived anyway. I thought ‘ok I’ll give it a go now it’s here’. Really wish I hadn’t. What a total waste of money.
L**U
Waste of money
I bought this during lockdown to cover my grey roots when hairdressers were off limits. It didn’t really do anything & was really expensive considering it was useless.
C**L
Good 👍🏻
Good product but it’s hard to cover darker hair with blonde. Did work but needed a lot to cover dark areas
P**N
Great
Brilliant easy to cover root's 👏 until hairdresser
H**N
Hair cover up makeup
Worked reasonably well but not sure it will last long , therefore not really very good value
M**.
Blonde does not work!
Don't waste your money on the blonde. I do not know what the darker colours are like, but the blonde is useless. I like others do not leave reviews generally, but feel I should warn people just how useless this product is. At least four moms that I know raved about the product (they all had dark hair), so I ignored the negative reviews & thought I would try it myself. All the other negative reviews are accurate this product does not work on blond regrowth or grey hair. I am naturally fair with a few grey hairs & was using this to cover up some regrowth in my highlights. I did not notice any difference even after putting so much on that my hair became static with the powder. Don't waste your money!
B**R
Fantastic product that works quickly
Easy to use, very effective, i can now go a few extra months without having to get my colour done at the salon.
K**Y
Täcker dåligt
Täcker dåligt är alldeles för torr dessutom faller penseln av från skaftet.
N**A
Très bon produit, n'abîme pas les cheveux, et très facile à appliquer
Pour les repousses de mes cheveux méchés, effet bluffant, facile à appliquer
R**E
pas très efficace
Je suis très déçue, j'attendais un produit de meilleure qualité, vu les autres avis. Bien qu'en l'appliquant en plusieurs couches, la poudre est trop transparente et ne couvre pas suffisamment: résultat proche du néant. Dommage, vu le prix on s'attend à un minimum de résultat...
C**A
Cubre canas
Buen producto, pero lo elegí demasiado claro
C**E
Cache misère
Pour cacher les racines en attendant le Rv chez le coiffeur
Trustpilot
5 days ago
2 days ago