

✨ Root touch-up that works as hard as you do!
COLOR WOW Root Cover Up is a lightweight, mineral-based powder that instantly conceals grey roots and thinning areas with a natural, multi-dimensional finish. Waterproof and sweat-resistant, it stays put until shampooed out, making it perfect for busy professionals who demand flawless hair on the go. Its dual-ended applicator ensures precise, mess-free application on roots and brows, delivering salon-grade results without wax, dyes, or residue.








| ASIN | B00FYSZDQ4 |
| Benefits | Covers roots, grays, and thinning spots instantly with a natural-looking, reflective mineral powder that blends and stays in place. |
| Best Sellers Rank | 440 in Beauty ( See Top 100 in Beauty ) 2 in Hair Mascaras |
| Brand | COLOR WOW |
| Brand Name | COLOR WOW |
| Colour | Medium Brown |
| Container Type | Box |
| Country Of Origin | China |
| Customer Reviews | 3.9 out of 5 stars 20,468 Reviews |
| Full Cure Time | 7 Days |
| Global Trade Identification Number | 05060150185434 |
| Hair Color Permanence | Temporary |
| Hair Type | coloured |
| Hair type | coloured |
| Item Form | Powder |
| Item Weight | 0.01 Pounds |
| Item form | Powder |
| Item height | 1.4 centimetres |
| Manufacturer | COLOR WOW |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Package information | Box |
| Product benefits | Covers roots, grays, and thinning spots instantly with a natural-looking, reflective mineral powder that blends and stays in place. Product benefits Covers roots, grays, and thinning spots instantly with a natural-looking, reflective mineral powder that blends and stays in place. See more |
| Unit Count | 2.1 Grams |
M**Y
Great product
This product is very good and have used it for years. I use dark brown and it is dark brown and covers grey hair very well. Even though I use the applicator provided to touch up roots on larger areas, you can easily use a smaller thinner brush tool for your temples and even your eyebrows. It works really well for eyebrows with no smudging, using it lightly and to fill unless you want a thicker heavier look, the choice is yours. Easy to remove and reapply if you go wrong too. Will stay on until washed off.
M**N
Worth it
May be pricey but works really well Easy to apply Does not leave hair sticky Lasts in between washes You use very little so I forsee it lasting a while
S**A
Awful product
So useless Does nothing. If I could give it zero stars then I would ! Had a bad dye job and wanted to add some blonde highlights here and there. Honestly did nothing at all. And so expensive ! I had actually cancelled the order but it arrived anyway. I thought ‘ok I’ll give it a go now it’s here’. Really wish I hadn’t. What a total waste of money.
S**K
Colour way too dark
This root cover up goes on ok and seems to last but I bought medium brown and it is sooo dark it's more like a very dark brown almost black. I have used it very sparingly because it's better than nothing. I need it on the hairline around my face especially the temples. If I put a lot on the effect is too dark and too solid even when I have had a fresh colour put on my roots at the salon, worse when the grey really starts to show. I like it as a product but will probably order it again in light brown in the hope it is the right colour.
J**E
Excellent
Excellent for covering grey roots or streaks
A**R
Root cover up
Good colour but I felt it didn't last after applying
D**E
Excellent value
Covers all grey in between washes
R**L
This Works!
Bought as a gift. But great idea and really works.
Trustpilot
3 weeks ago
2 months ago