

Neutralizing shampoo . For grey and white hair. Review: Best silver enhancing shampoo ever! - I made a decision to not color my hair anymore (embrace my beautiful naturally curly hair and natural highlights) and I noticed in the last year, my hair has more silver than ever before but my previous black hair looked more brown, which was frustrating because it looked mousy and dull. This purple shampoo neutralizes any brassiness, making the dark hair look darker and richer and the silver hair brighter! Remember, purple neutralizes brassy gold tones. If you use a blue based shampoo, your hair will turn GREEN! This purple based shampoo is great and I also use Alberto VO5 Conditioning Hairdressing Gray or White or Silver Blonde Hair. I put the shampoo on my hair while it's dry, then add a little water and massage it in. Leave it on for about five minutes (be sure to get all your hair including your hairline), then rinse, rinse, rinse. This is more so for people with salt and pepper hair that is virgin hair and not treated with any chemicals. I imagine that people with whiter hair may not need to leave this on as long. I did not have any purple strands on my silver hairs. This shampoo did not stain my hands or nail polish but use gloves if you are concerned it may stain your skin. Use a dark towel because you will see the purple in the towel. This also works great on relaxed hair going silver gray or white. Review: Works better than advertised - My white/gray hair was turning yellow. Aster exhaustive research I came across this product. After one use no more yellow just a bright white. Worth every penny. I am going to buy a 2nd bottle to insure that I always have one available. My hair is a few inches below my shoulders and only used about the size of a quarter, massaged in hair, let sit for a couple of minutes, rinsed well then applied same brand conditioner which I left in for about 5 minutes. Hair bright and shiny white, smooth, soft and manageable. Next 2 times I used regular shampoo and conditioner. No change in white brightness. Does not leave any purple tinge on hands or anywhere else.


| ASIN | B071KWYBZZ |
| Active Ingredients | magnesium, salicylic_acid |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Brand | L'Oréal Professionnel Paris |
| Brand Name | L'Oréal Professionnel Paris |
| Customer Reviews | 4.5 out of 5 stars 11,337 Reviews |
| Hair Type | All |
| Included Components | 1 |
| Item Dimensions | 2.64 x 2.64 x 8.5 inches |
| Item Form | Liquid |
| Item Type Name | Loreal Serie Expert Magnesium Silver Neutralising Shampoo 16.9 oz |
| Item Weight | 0.53 Kilograms |
| Liquid Volume | 500 Milliliters |
| Manufacturer | Loreal |
| Manufacturer Part Number | 2525504 |
| Material Type Free | Alcohol Free, Soap Free |
| Model Number | E2317902 |
| Number of Items | 1 |
| Other Special Features of the Product | Shiny |
| Product Benefits | Color Protection |
| Recommended Uses For Product | Distribute well on wet hair. Emulsify. Rinse. |
| Special Feature | Shiny |
| Suitable Hair Color | All Hair Colors |
| Unit Count | 16.9 Fluid Ounces |
D**R
Best silver enhancing shampoo ever!
I made a decision to not color my hair anymore (embrace my beautiful naturally curly hair and natural highlights) and I noticed in the last year, my hair has more silver than ever before but my previous black hair looked more brown, which was frustrating because it looked mousy and dull. This purple shampoo neutralizes any brassiness, making the dark hair look darker and richer and the silver hair brighter! Remember, purple neutralizes brassy gold tones. If you use a blue based shampoo, your hair will turn GREEN! This purple based shampoo is great and I also use Alberto VO5 Conditioning Hairdressing Gray or White or Silver Blonde Hair. I put the shampoo on my hair while it's dry, then add a little water and massage it in. Leave it on for about five minutes (be sure to get all your hair including your hairline), then rinse, rinse, rinse. This is more so for people with salt and pepper hair that is virgin hair and not treated with any chemicals. I imagine that people with whiter hair may not need to leave this on as long. I did not have any purple strands on my silver hairs. This shampoo did not stain my hands or nail polish but use gloves if you are concerned it may stain your skin. Use a dark towel because you will see the purple in the towel. This also works great on relaxed hair going silver gray or white.
S**M
Works better than advertised
My white/gray hair was turning yellow. Aster exhaustive research I came across this product. After one use no more yellow just a bright white. Worth every penny. I am going to buy a 2nd bottle to insure that I always have one available. My hair is a few inches below my shoulders and only used about the size of a quarter, massaged in hair, let sit for a couple of minutes, rinsed well then applied same brand conditioner which I left in for about 5 minutes. Hair bright and shiny white, smooth, soft and manageable. Next 2 times I used regular shampoo and conditioner. No change in white brightness. Does not leave any purple tinge on hands or anywhere else.
C**T
Takes out the dull yellow
My blonde is slowly moving toward silver/gray and I was looking for something to help take out the dull yellow patches that are still left in my hair. This shampoo works GREAT for me. I don't use it every day although I think it would be fine to do so. I am using it at least 3 times a week and saw a huge difference after the first week. My hair also feels softer and seems to dry quicker. I definitely recommend this shampoo.
A**S
works well
I am a man with long silver/white hair that goes past my shoulder blades. Since I am in my late 60's it has become thinner and more fragile. I am outdoors a lot....swimming, surfing, sunning, etc so my hair takes a beating. I have recently been trying to take better care of my hair. I have tried a number of purple shampoos and this is one of the best. It does a good job of eliminating the brassiness, is not too drying, and does not make my hair purple. Maintaining silver hair takes a lot of work and this shampoo is only one step in keeping it healthy. Don't expect it to do everything, but it is a good shampoo for those of us with grey hair.
T**N
Best shampoo for grey, blonde, or white hair!
I really did my research and discovered this shampoo for my wavy, thinnish, white (only 55 but totally white - darn genetics) hair. I was really shocked at the dark purple color of this shampoo and had nightmares about sporting purple tinged hair and hands, but all I got was BRIGHT!, soft, and shiny hair! I usually shampoo with a high-end Redkin product to reduce dryness and breakage, but I'm switching. The only problem I had was that there aren't any directions in English, but I posted a question on Amazon and many people responded. You only need a pump or two, wash as usual (I leave in for about a minute), rinse, and done. This product is worth the money.
C**K
The best way to embrace your gray
I've been battling my early-onset gray for many years, most recently with the Touch of Gray products, which honestly never looked very good but it was either that or a full-on color, which was even worse. No longer. This product brings out the best in a gray look for men: silver highlights, platinum mid-tones, and gun-metal dark elements. I still wish I was not gray as I am, but my gray is looking as good as it possibly can now - I'm no longer self-conscious about it. I don't like to shampoo every day as it dries out my already dry hair, so I pair this with Jhirmack Ageless Conditioner (also available online here) and every other day I skip this shampoo and condition only to keep my gray looking great.
A**R
Makes highlights look more natural
It is of good quality but does not really leave a luminous or vibrant platinum on your hair. If your highlight are very blonde and not so yellow this is great. It makes them shinier and more natural looking. If you are trying to fix golden caramel highlights... this won’t work.
M**S
Silver Hair
Sixty years old, gray hair, gray beard. I have recently grown my hair out and it looked dingy, sort of yellow. After some research, this came to the forefront, and I threw the dice. Works like a charm. Be careful, especially on the first run. I did five minutes and had a bit of a purple tint to my hair! But I actually got several compliments! If you go much, it will calm down in a couple of shampoos. I now shoot for about thee minutes, once per week and my hair is the silver color I was looking for. Good stuff. It's a bit expensive, but the bottle should last quite awhile.
A**R
Bottle Broken
The bottle was broken, without the pump.
M**Y
Doesn't Damage the hair
Color correcting shampoo .Applied on wet hair u can keep it for half an hour and wash. Later apply conditioner .Excellent product to keep your hair colour looking fresh.
Y**L
Excelente producto
Fue un obsequio para mi mami, por muchos años se tiñó el cabello de rojo, pero ahora ya no podía con las canas... Así que cambió completamente su look, a pesar de que ya se dejó la camitas el cabello lo tiene mega brilloso, sus camas súper hidratadas las cuales resaltan mucho. Además de eso le da sólo a la luz del sol un tono un tanto lila que la verdad nos mega encanto se vean así. Ella lo lava de 3 a 4 veces por semana y el shampoo es súper rendidor y de muy buena calidad.
L**A
Ich bin begeistert!
Das Shampoo ist super! Nach jahrzehntelanger Blondiererei (und täglichem Glätten) waren meine Haare dermaßen im A...., dass ich sie mir 1 Jahr lediglich blond habe ! färben ! lassen. Dass die Haare beim Färben nicht so schön hell - wie bei einer Blondierung - werden, ist klar. Aber ich hatte die Wahl... etwas blonde Haare oder abgebrochene Haare ;) Mittlerweile wird wieder vorsichtig blondiert. Der Unterschied vom Ansatz und den Längen (natürlich mit weichem Übergang) ist deutlich zu sehen. Die gefärbten Längen wirkten schon fast rötlich. Dies konnte mein von mir sehr lange verwendetes Silber-Shampoo einer anderen professionellen Marke leider nicht groß ändern. Dann sah ich das Foto aus der Rezension wo das Shampoo 1 h eingewirkt hatte (vielen Dank dafür :))) Das Ergebnis fand ich SO toll, dass ich das Shampoo unbedingt probieren musste. Ich habe es nur 15 Min einwirken lassen und meine Haare sehen super aus!! Das gelblich/rötliche ist verschwunden und die neuen blondierten Strähnen sind nahezu weiß. Leider - so mein ganz persönlicher und subjektiver Eindruck - riecht es nicht besonders gut. Da es die Haare jedoch - wie viele andere Silbershampoos auch - etwas austrocknet, ist hinterher eine Spülung/Kur eh Pflicht. Ich verwende anschließend noch einen Hitzeschutz und nach dem Föhnen und Glätten rieche ich es kaum noch. Ach ja, ich empfehle empfindlichen Leuten zu versuchen das Shampoo möglicht nicht auf die Kopfhaut zu geben. Bei meinem 1. Versuch mit dem Shampoo hab ich es schöön einmassiert und hatte hinter voll das unangenehme Gefühl auf der Kopfhaut. So ausgetrocknet, irgendwie irritiert. Wer so ein Shampoo benutzt, dem ist sicher klar, dass es nicht gerade eine "Gesundkur" darstellt. Haarfärbemittel sind ja mehr oder wenige alle bei Öko-Test durchgefallen. Ich verwende es daher nicht zu oft, lasse es nicht an die Kopfhaut und erfreue mich an meinen aschigen Haaren. Klare Kaufempfehlung!
D**I
I capelli sono morbidi e quelli bianchi luminosi e non ingialliscono, Ottimo il dosatore.
Utilizzo questo prodotto da tempo e quello che mi ha fatto scegliere questo formato è il dosatore che mi evita di utilizzare troppo prodotto . Lo shampoo è denso e di colore blu scuro tendente al violaceo. Basta una piccola applicazione, un bel massaggio sui capelli (io li porto corti ) e lasciarlo riposare pochi minuti, Il risultato è ottimo, i capelli bianchi diventano luminosi e non opachi e giallognoli. Al primo uso non eccedere con il prodotto perchè, a seconda del nostro capello, potrebbe essere assorbito in eccesso anche se a me non è mai successo e ricevo complimenti per la mia capigliatura bianca e grigia. Prezzo di € 15,95 (Febbraio 2020) minore di quello che ho trovato in una importante catena di prodotti per la pulizia e la cosmesi)
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