Cantu Shea Butter for Natural Hair Moisturizing Curl Activator Cream, 12 Fl Oz

Guy here. Hair is maybe 2-3" long all around. This stuff is so effective. Before I found this, my hair was wavy and could never seem to actually curl except for very certain circumstances. Would also dry out and frizz over the course of a day. Now? Put just a tiny bit of this stuff (seriously, the amount you'd put on your toothbrush) in your hair, being sure to distribute it everywhere evenly, and good heavens. Hair is soft to the touch (yet doesn't lose its shape/"memory" if I run my hands through it), keeps that moist look all day without feeling greasy and "contains" everything in the process, meaning significantly less frizz and no fluff--but most importantly, it coils my hair into absolutely stunning curls. It also doesn't stain my clothes. Re: smell: the fragrance in it is strong at first, but it smells good, and the smell becomes subtle quick once it dries out, so it's never as strong during the day as when you first apply it (ex.: no one has commented on the presence of the fragrance except my partner, but *everyone* has commented positively on the look of my hair) Also, for reference, this is my only hair product. I don't have a "hair routine". I get it wet, add the stuff, make sure it's spread everywhere, then proceed to go the entire day not worrying about it or checking on it, because it simply works, no maintenance. If your hair feels like it *wants* to be curly, but you can't manage to get it there... this is what you're looking for. It's set-and-forget, cheap (esp. considering you'll get a thousand "servings" out of a bottle) and might give you that look you feel like your hair has always been capable of.

I’ve been using Cantu Curl Activator Cream for a while now and I really love the results it gives my hair. It helps define my curls beautifully while keeping them soft, moisturized, and frizz-free without feeling crunchy or heavy. A little goes a long way, and it works really well for taming and shaping my natural curl pattern. My hair always looks more healthy, shiny, and manageable after using it. I would definitely recommend it to anyone looking for a reliable curl cream that actually delivers great definition and moisture!

I’ve been using the Cantu Curl Defining Cream, and it has completely transformed my curly hair routine! This cream provides beautiful definition without weighing my curls down. It leaves them feeling soft, hydrated, and bouncy, not crunchy or stiff. My curls stay frizz‑free all day, even in humid conditions, and the formula has a nice, gentle scent that isn’t overpowering. I love how easy it is to apply and how it brings out my natural curl pattern with minimal effort. Overall, this is one of the best curl creams I’ve tried—great for all curl types and perfect for anyone looking for defined, healthy‑looking curls

I purchased this Cantu curl activator cream for my teenage son who has 2a curls, and it’s been a solid choice for his hair care routine. As any parent of a teenager knows, getting them to commit to an elaborate hair routine is nearly impossible, so I needed something simple but effective. This product fits the bill perfectly - just wash, condition, and apply. For my son’s hair type, this cream does exactly what it promises. It provides good moisture without making his hair greasy, helps with curl retention, and defines his natural curl pattern nicely. The smell is pleasant, which is always a bonus when you’re dealing with teenagers who are particular about these things. It eliminates frizz effectively and doesn’t weigh down his 2a curls, which can be a concern with heavier products. However, I learned an important lesson about hair porosity with this product. I also tried it on my other child, and it was a completely different story. Their hair has lower porosity, and the cream left a white film that took forever to work through and absorb. It just sat on top of the hair rather than penetrating and doing its job. This experience really highlighted how crucial it is to consider your hair’s porosity when choosing products. For higher porosity hair like my son’s, this cream absorbs well and provides the moisture and curl definition it promises. But for less porous hair, it can create buildup and that frustrating white residue. The product itself is good quality - it works well on various curl types from what I’ve seen, particularly thicker 3b/3c textures, and the 12 fl oz size gives you plenty to work with. Just make sure to consider your hair’s porosity before purchasing. If you have low porosity hair, you might want to look for something lighter or specifically formulated for that hair type.​​​​​​​​​​​​​​​​

Outstanding! Works on my mixed child’s hair. Turns his curls into beautiful rings. On the left is taken immediately after a shower, and the right photo is with the activator cream. It’s best when your hair is slightly damp. It helps when you’re in between cuts and you want to look intentional.

My new favorite curly hair product! Seriously, this stuff is great. I run it through wet or damp hair and give a scrunch. I have bouncy yet structured curls for the whole day. I am impressed at this price point. Great hold, great natural feel, and smells great too!

The product smells so amazing giving your hair baby curls, leaving it moist the entire day till you wash it off. The freshness and creaminess are soothing. It is absolutely worth buying and I am buying this again and again

Amazing product. I’ve been using this for years now after my hairdresser recommended it to me. You don’t need much, it defines and holds curls and it lasts for ages. It also smells gorgeous.

Define muy bien los rizos, necesitas poco producto para tener buenos resultados y deja el pelo muy brilloso y nada tieso. Tiene sutil olor a coco.

The best for staying curly hair

Justo lo q necesitaba para mis chinos