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Has Your Life Been Conscripted by an Economic Religion? Learn How to Free Yourself and Your Life Through the Power of Unscripted Entrepreneurship By all appearances, Jeff and Samantha Trotman are living the American Dream. But behind the white picket fence, they endure an American Nightmare. With little time for each other, a pile of debt, and Ferrari taste on a Ford budget, the ruse of affluence is killing them. Two respectable jobs and a lovely suburban house paint a pretty picture, but behind the ink the canvas tells another story of two working corpses sharing a broken marriage. And now, with an unplanned pregnancy, theyโre facing a mid-life crisis twenty years early. With little time and looming bankruptcy, the Trotmans are forced to face the red-pill truth they long denied: They were alive, but they werenโt living. Determined to resurrect their life and their marriage, the Trotmans plot a rat-race escapeโonly to find themselves more thickly in it. As tensions rise and hope fades, follow along step-by-step as the Trotmans pivot to a new strategy and a new career: starting a business as entrepreneurs. While they navigate their journey, youโll learn 120 wealth-building strategies and principles that your mainstream financial guru wonโt dare revealโactionable concepts that will help you profit your way into the Unscripted 1%, an emerging economic class of entrepreneurs who enjoy a lifetime of freedom emancipated from miserly living and Wall Street's "save, pray, and wait" paradigm. Discover how one family escapes the rat-race grind and wins a lifetime of financial freedom, leaving behind the tyranny of meaningless jobs and mediocre livingโ and how you can too. Here is just a little of what you will learn: The Bad Math Principle: Why most people will never escape the rat-race, much less earn financial freedom. The 1/5/10 Strategy: One this one simple exercise will unearth your ultimate dream life while establishing a decision framework for its reality. The Honeypot Principle: Why the financial media's "invest a $100/mo for 40 years in indexed-funds" narrative is part of the same rat-race scheme, just a different side of the same rigged coin. The Dual Change Strategy: The two divergent sides of change and how it can make you a fortune. The Value Skew Strategy: How to find literally 1000s of business ideas and why you never need to "disrupt" or invent anything new or novel. The Millionaire Payday Strategy: How to spot opportunities to hire yourself and earn an instant millionaire-making income. The Cinderella Principle: Why starting a business based on a cultural trend or a fad is horrible idea. The Perseverance Strategy: Never struggle with motivation again; the four necessary ingredients to tap into unlimited motivation and determination, regardless of the obstacles in your way. The Triangulated Value Strategy: The 3-pronged strategy in maximizing marketing yields while also and over 110+ more! Donโt let the rat-race and its co-conspirators proclaim your life as non-essential. Donโt let the rat-race entice you to save your life away for the promise of an elderly retirement. Donโt let the rat-race lull you into a tedious existence medicated by television, video games, and trivial sporting events. Go Unscripted, escape the rat-race, and discover your happily-ever-after. Review: Pragmatic guide to entrepreneurship - I was skeptical initially just by looking at the title, but the book was amazing. No fluff, no "magic systems" or shortcuts how to get rich quick but how to adopt right mindset and stick to pragmatic approach in thinking about your financial & professional freedom. Full of useful tips how to start own business and what kind of business to start to get expected results. Review: Single most impactful book to change your life - Having read DeMarco's other books, I didn't expect this one to have such an impact, but it did. Like the earlier DeMarco books, this lays out his unique life-changing perspective on rapid wealth and Fastlane tactics. But unlike the other books, this one brings the concepts to life through a narrative story woven into each section. The result is a step-by-step approach that was extremely easy to follow. And, having an existing business that fits the CENTS model, this book was precisely the catalyst I needed to set the direction for my company for the next 3 years with an exit and wealth event in mind. Excellent book.
| Best Sellers Rank | #101,018 in Books ( See Top 100 in Books ) #51 in Small Business (Books) #89 in Starting a Business (Books) #523 in Entrepreneurship (Books) |
| Customer Reviews | 4.8 out of 5 stars 883 Reviews |
M**D
Pragmatic guide to entrepreneurship
I was skeptical initially just by looking at the title, but the book was amazing. No fluff, no "magic systems" or shortcuts how to get rich quick but how to adopt right mindset and stick to pragmatic approach in thinking about your financial & professional freedom. Full of useful tips how to start own business and what kind of business to start to get expected results.
L**H
Single most impactful book to change your life
Having read DeMarco's other books, I didn't expect this one to have such an impact, but it did. Like the earlier DeMarco books, this lays out his unique life-changing perspective on rapid wealth and Fastlane tactics. But unlike the other books, this one brings the concepts to life through a narrative story woven into each section. The result is a step-by-step approach that was extremely easy to follow. And, having an existing business that fits the CENTS model, this book was precisely the catalyst I needed to set the direction for my company for the next 3 years with an exit and wealth event in mind. Excellent book.
J**.
A Must-Read for Financial Freedom
The Great Rat Race Escape by MJ DeMarco is a game-changing book that challenges the traditional path to success. If youโve read his previous works, you know he doesnโt hold back and this one is no different. DeMarco offers powerful, actionable advice on breaking free from the 9-to-5 grind and achieving true financial freedom. If you havenโt yet read The Millionaire Fastlane, itโs also a must-read and complements The Great Rat Race Escape perfectly. Both books will shift your mindset and open your eyes to a new, empowering way to build wealth. Highly recommend!
Z**I
This book works your emotions. I'm glad I took the journey.
His first book was for building a massive business. His second book was to wake up the masses. Why read this one? Now the message is clear. It is refined. It is specifically helpful. AND you have a fictional story woven into the delivery that could be a story about any of us. This book made me laugh, made me mad, made me question if I would finish it, made me cry, and finally made me glad I took the journey. MJ's writing has improved greatly and his message is clear and inspiring. Now let's go make an impact! TLDR; read the book. improve your life.
M**L
MJ's Best Work
Someone on the Fastlane Forum said that the picture on this book reminded them of the 4 Hour Workweek. This book is not even in the same league of the 4 HW. That book is total garbage, this book is a total classic. I bought TGRRE when it came out and went through all 434 pages within 5 days of reading. My copy of the 4 HW is sitting in my bathroom, half way finished, because I just got so fed up with it (I bought it 2 months ago). Few years before this book was released, MJ DeMarco already hinted that his next book was going to be following the path of entrepreneurs who will become Unscripted and make a Fastlane business. When I first heard this, I questioned how good the execution would be. MJ has exceeded my expectations, as he spent 4 years writing this masterpiece. His dedication and effort shows. I already bought all 3 of MJ's books before (Millionaire Fastlane, Unscripted, and Wealth Exposed). I have used those books and applied the concepts to my own Fastlane Business. Those books are the basics, I would highly recommend reading those before this one. The reason is because he expands those concepts in this new book and introduces some new ones. He does a great job and I think that TGRRE is his best book. However, definitely still get his other books. The other books still does a better job explaining things in some areas than TGRRE (the paycheck pot in the last chapter of Unscripted).
S**O
a little dirty book
The book has stains and its aspect seems as was exposed to dust, instead of being stored in a good place or being protected.
B**I
Half story half words of wisdom
Dope story. Itโs difficult writing an interesting yet relevant and fundamentally sound business book. Props to MJ for all 3 of his books and I would say first entrepreneurship texts I recommend to anyone.
M**C
Great story and actionable concepts!
Very much enjoyed the story in the book. It hit close to home in several chapters and I was able to relate to the characters. The story also served as a great practical example of the principles and strategies presented. Apart from the story, the business chapters helped expand on and/or clarify some points from The Millionaire Fastlane and Unscripted. I would definitely recommend this book, and MJ's other books, to anyone stuck trying to escape the rat race, as well as those who are tired of the rat race and have no idea what to do.
A**Y
Great business book principles mixed with a compelling story
I was a bit apprehensive about this book given that some reviews said it was just repeating the same information as his other two books since The Millionaire Fastlane ranks as one of the best business books I've ever read. While many of the same ideas are in this book too, it was woven into the story really well and grounded the concepts in a relatable way. There were also a heap of new ideas in this book not in the others which make it stand on its own too. As I progressed through the book, I was reminded of how excited I was when I first read the Millionaire Fastlane as I'd be telling my wife about all these idea's that MJ's writing about his new book and how to apply it to our life/business. I listened to audiobook and it's great hearing MJ's voice narrate his principles and strategies.
I**S
Another eye-opening book from MJ DeMarco
Well, I must say that I'm a big fan of MJ DeMarco writing. This is probably one of the very few contents you will ever encounter telling the real truths about entrepreneuship and the best paths to succed at it. Said that, I just finished reading his new book "The Great Rat-Race Escape". This is a new take on the principles he started to develop since "The Millionaraire Fastlane". The most recent book talks about entrepreneuship in a more didatic way telling a story about a young couple across discovering the fastlane journey. I confess though I'm not a big fan of fictional stories in general nor have patience to read much of them. So from some point I just skipped the chapters with the story right to the business content. It works just as fine if you are like me. MJ does a brillant job at recovering all the principles already told in his previous books and adding more of them. Personally, the principles about "becoming a scientist" and using the scientific method were really eye-opening to be applied in my current venture. If there was some "secret" about being successful in business, it was all going to be summed up the way he does here. Besides that, I also see lots of value in this book to be gifted as an educative and solid entry to the entrepreneurship path - your spouse, friends and family will certainly benefit from it.
M**A
Libro stupendo
Libro fantastico, come gli altri di Mj Demarco. Comprato in inglese in quanto non ancora tradotto in italiano. Consigliato
W**L
Changing your life reading 1 book does exist.
If you've read his previous 2 books, read this one as well. Not only to turn your entrepreneurial jive back to to 11, but to have a more structural approach of unscripting your live and start an assymetrical earning system (a.k.a. a succesful business) and of course the occasional smirk. New readers even have no reason to not pick this one up. Its invaluable wisdom is told as a fictional story of Jeff and Samantha in a way that painfully mirrors most (unhappy) lives out there of the 9-to-5 employee (or rat). That pain though, will spur (most of you) into action (we still need rats). I'd recommend this over any other guru book about there. What are you still doing here, go read The Great Rat Race Escape and get your life back!
C**N
There won't be a better book on entrepreneurship....
This book outlines every tool (strategies and principles) necessary to succeed at entrepreneurship, that'll also help you win the game of life. The story of the couple throughout the book makes it an enjoyable read while learning all the way through. I've read both of MJ's previous books (The Millionaire Fastlane, and Unscripted) and even though they were both an excellent read, this one is my new favourite. Unscripted - The Great Rat Race Escape ties it all together, and leaves you with only the challenge to take ownership, and apply what you've learned to see where it'll take you in life. There's lots of gold in this one, so take notes and highlight as you go through it. Thanks for writing this MJ. Whenever I meet a person who feels stuck in life, i'll be referring them to this book.
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