I think i need to rephrase what i asked earlier. if it's white, why are there other options? and how do i know which one to select? so confused.

It is more like a light coverage, kind of evens out skin tone, not buildable. There is pigment in the product, it seems to activate while you are rubbing, I think it is more of a gimmick than anything, choose the color closest to what you typically buy, if you are light, buy light, I wear nude, beige, natural beige from Revlon typically, I bought medium. I think I could have also used light medium, maybe.

why does my tube say "A large spectre" on it? Had to laugh when a reviewer said it made her look like Caspar the friendly ghost.

The reviewer is right. This Almay Skintone is like plaster on a wall. I mix it with another cream. Then it is okay.

Why is almay foundation available only through amazon fresh? it's not food!

Sorry.. didn’t realize it was labeled like that

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Almay Smart Shade Skintone Matching Makeup, Light/Medium

Almay Smart Shade Skintone Matching Makeup, Light/Medium

Product ID: 273057393

Details

Colour
200 Light Mine
Item form
Liquid
Material type free
Fragrance Free
Recommended uses for product
Sensitive Skin
Skin type
Sensitive

🌿Hypoallergenic & fragrance-free

🎨Instant skin tone match

🛡️SPF 15 broad-spectrum protection

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6215 som

Duties & taxes included

In stock

Sold byAmazon KyrgyzstanDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

🎯 Nail your perfect shade instantly—because your skin deserves smart beauty.

SUN SMART PROTECTION - SPF 15 broad-spectrum defense keeps your skin shielded while enhancing your natural beauty.
BUILDABLE MEDIUM COVERAGE - Customize your look with a natural, luminous glow that layers seamlessly without streaks.
SKIN SAFE CLEAN FORMULA - Dermatologist tested, cruelty-free, fragrance-free, and hypoallergenic—perfect for sensitive skin.
EFFORTLESS EVERYDAY ELEGANCE - Lightweight liquid foundation in 6 versatile shades designed to simplify your routine and elevate your confidence.
ADAPTIVE TONEMIMIC TECHNOLOGY - Transforms from white cream to your perfect shade on contact for a flawless, personalized finish.

Almay Smart Shade Skintone Matching Makeup is a dermatologist-tested liquid foundation that uses innovative Tonemimic technology to adapt instantly to your skin tone. Offering buildable medium coverage with a natural finish, it includes SPF 15 broad-spectrum protection and is hypoallergenic, fragrance-free, and cruelty-free—ideal for sensitive skin and everyday wear.

Specifications

ASIN	B00I50QVAU
Additional Features	Hypoallergenic, Fragrance Free
Age Range Description	Adult
Best Sellers Rank	#152,831 in Beauty ( See Top 100 in Beauty ) #1,672 in Foundation Makeup
Brand Name	Almay
Color	200 Light, Medium Mine
Colour	200 Light, Medium Mine
Container Type	Tube
Country as Labeled	United States
Coverage	Medium
Customer Reviews	4.4 out of 5 stars 4,882 Reviews
Finish Types	Natural
Global Trade Identification Number	00309975603026
Item Dimensions	48 x 21 x 114 millimeters
Item Form	Liquid
Item Weight	1 Ounces
Item form	Liquid
Manufacturer	Revlon Consumer Products Corp.
Manufacturer Part Number	5603-02
Material Type Free	Fragrance Free
Material type free	Fragrance Free
Model Number	309975603026
Number of Items	1
Package Type Name	Bottle
Package information	Tube
Product Benefits	Adjust to your skin tone
Recommended Uses For Product	Sensitive Skin
Recommended uses for product	Sensitive Skin
Skin Tone	Medium
Skin Type	Sensitive
Skin type	Sensitive
Specialty	Cru, Fragrance Free, Hypoallergenic
Sun Protection	15 Sun Protection Factor (SPF)
UPC	309975603026
Unit Count	1 Fluid Ounces

Reviews

S**E

BIEN

El mismo producto comprado en USA era mejor . Me molestó el hecho que el producto no era precintado con eso siempre tengo la duda que fue un producto devuelto y sin control de calidad

14.11.2018

H**X

Glam

30.07.2024

5**2

Love it

15.07.2021

A**S

High-end coverage for drugstore price!!

18.04.2023

B**N

Ottimo per coprire arrossamenti

Ottimo per chi soffre di rosacea copre perfettamente il rossore senza ungere!

17.12.2025

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