John Frieda Midnight Brunette Color Deepening Shampoo, 8.3 oz, with Evening Primrose Oil, Infused with Cocoa

It’s really working, but better to use it on dry hairs and then rinse after 30-40 min. But it really gives you a cold dark color and don’t damaged hair, will buy it again!

It gives a nice shine and tone to my dark brown hair

Waste of money. The conditioner made zero effect

Llevo muchos años usándolo porque me ayuda a conservar el color después del tinte. Además de que el pelo queda super suave!!!

É um xampu leve, não agride os cabelos, e os deixa com uma linda tonalidade, um tom puxando para o cobre, já que meus cabelos são grisalhos

Perfect for died hair. I have hard water and this has really helped make my hair look good for longer after my hair appointment! Highly recommend

I'm a woman who's nearly 70 years old and my hair is like salt and pepper grey. I don't mind grey hair, but the sides were getting so light that it looked like I was starting to go bald, even though I have plenty of hair. I knew I had to do something about it but I don't like the idea of coloring my hair. I tried this product and it works great - with bonus results! My hair used to be naturally curly and has been getting coarser and straighter as the greying progresses. After using the John Frieda Brilliant Brunette Visibly Deeper Colour Deepening Treatment just one time, my hair is very much softer and CURLIER!! Feels like it's back to its old self! To test the truth about it darkening, I saw a friend of mine on his way to work. He always tells me the truth, no matter what. I asked him if he noticed anything about my hair. That's all I said. He stopped and looked for a moment and then said 'It's darker! What happened?' And then he said, 'and it looks softer!' He was so surprised that he actually reached out and touched my hair because it looked so soft. I told him about using the John Frieda product and he kept saying yeah, it looks darker. Not colored or dyed or anything - just darker - natural darkness. I cannot even express the happiness I'm feeling after using this product. I've been getting more depressed by the day, each time I looked in the mirror. Even on days when I'm feeling great, when I looked in the mirror my heart sank. My looks didn't match how I was feeling. It's really depressing to feel young and to look like you're almost ready for the grave. Now, the little darkening to my hair really lifted my spirits. Not only do I look younger, I'm a lot happier. I see these women in my neighborhood who are around my age who resort to dyeing their hair. It looks so unnatural and brassy. As much as I wanted to change my hair color, I never want to look so unnatural as those women. With the John Frieda color deepening treatment, my hair still looks grey, but as my friend said, it looks like I'm just starting to turn grey, not like before when it looked so much whiter. That's good enough to make me feel on top of the world!! Thank you John Frieda Company!!!!

I absolutely love the John Frieda Midnight Brunette Visibly Deeper Shampoo and Conditioner Set! After just one use, my hair felt incredibly silky, smooth, and well-nourished. The shampoo gently cleanses without stripping my hair, while the conditioner leaves it soft, shiny, and easy to manage. I also noticed my brunette color looking richer and more vibrant, which is a huge plus! The scent is pleasant but not overpowering, making each wash feel like a mini spa treatment. If you’re looking for a product that enhances your hair’s natural beauty while keeping it silky smooth, this set is a game changer! Highly recommend! 💆‍♀️✨