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โจ Unlock salon-worthy shine and strength every day! โจ
Keracolor Purify Plus is a 7 Fl Oz keratin-enriched leave-in conditioning treatment designed for fine to medium hair. It neutralizes chlorine and hard minerals, protects color vibrancy, detangles, and strengthens hair strands, making it ideal for maintaining healthy, soft, and shiny hair in between washes.















| Customer Reviews | 4.6 out of 5 stars 956 Reviews |
J**S
NO, THIS PRODUCT IS NOT A FAKE, ITโS JUST THEY JUST UPDATED THEIR STICKER
I absolutely love this product!! And no, it is not fake like some people are claiming. Yes, if you go to the Keracolor website they have a different STICKER on their bottle because they have UPDATED the bottle for MARKETING like a lot of companies normally do. If you go to Ultaโs website, they use this bottle, as well as Walmart.com and a few other online distributors. They make the stickers to put on their bottles because itโs easier for them rather than making different bottles for every product they have (such as the purify plus lite that is in a pink bottle just like this one) they also have stickers on their Clenditioner bottles because they have so many different colors to choose from, and no this is NOT Clenditioner in a bottle just because itโs โthickโ and โsmells just like Clenditionerโ, many many companies make their whole line of products smell very similar. And for everyone saying it made their hair โstiffโ or โdryโ, you sprayed too much of this in your hair, youโre only supposed to spray a little bit, a little goes a long way because it is so thick, or your hair is too thin and you need the Purify Plus Lite in the pink bottle. And you have to shake the bottle very well before using. My hair was very dry at the ends because I bleached it and this made it very very soft and smooth again and I love it and I donโt like misinformed people saying itโs fake over such stupid reasons. When all these bottles are sold we will see the new stickers on their website, and plus, no one would go so far out of their way to make such a great product to try to fake a different product. You can tell the bottle and the product are way too nice to be a fake. Please donโt listen to everyone saying this is fake. I use this on all my daughters hair and it works well for them too, especially my 13 year old step daughter who absolutely fried her hair with bleach (actually it was her not-so-smart Mom trying to seem โsmarterโ than me because I said you canโt bleach really dark brown hair, so she tried and it started breaking and falling out) and it saved her hair and stopped the breaking. Iโll be using Keracolor Clenditioner and this Purify Plus for the rest of my life probably, and Iโve tried a lot of products. Just make sure to wipe up your bathroom floor after you spray it, it makes your floor super slippery ๐ โค๏ธโค๏ธ
R**E
Nice fragrance and leaves hair smooth and tangle free.
A little goes a long way. Nice product and works as well as the more expensive brands we have used. Yes, this is nice, but it has almost doubled in price since I purchased it a few weeks ago. So as I disagree with customer gouging, I will not purchase again.
P**H
Love this stuff
It is great, but a bit heavy. I add water
M**S
Love this product
Leaves my hair nice and soft. It helps remove the snags from damaged hair, leaving you the ability to finger comb your hair. Love the scent too
M**7
In my opinion, decent and worth trying out.
I love the scent of this, however the only negative thing I will say, is that there is a very fine line between just enough and too much. It definitely helps with detangling and smells lovely. It helps with frizz a little bit, but in all fairness I'm a natural red head so my hair is really coarse and I also live in Florida where there is non stop humidity. I don't think it makes your hair more manageable, but it does help tame a bit and makes it little bit softer.
A**W
Just Buy It!
A little goes a long way! If you apply too much, your hair may feel sticky. I had to play around with it to figure out how much I needed to use. I find that applying it in my hands and running my fingers through my hair, seems to apply the product more evenly. I then comb it through and blow dry. I love this product because it really adds shine and tames the fly-aways. And, both the Clenditioner and the Leave-In smells amazing! Using this, I get up the next morning and no more "bed head." I might have to touch up a few spots here and there, with a flat iron, but it beats having to wash and dry my hair every day! I don't know what's in this product that makes it work wonders, but it's a must have for me! UPDATE: 11.11.15 - my hair is in MUCH better condition since using Purify Plus! I simply can't, no matter how hard I try, go back to using shampoo and TONS of conditioner. Purify Plus is a miracle in a bottle! Absolutely love it!
T**R
Great Leave In Conditioner
Light weight, easy to use, adds shine without weighing down hair.
D**E
Makes my hair shiny
This was recommended to me by a hair dresser who said that I had rust build up on my hair because I have well water. I also color my hair every 4 weeks so it was effecting the color application. I use this after showering instead of conditioning in the shower. I layer my other products over this without building up. I makes my hair shiny and healthy looking and does not interfere with styling products or make my hair limp.
Trustpilot
2 days ago
2 weeks ago