---
product_id: 49140356
title: "Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Purple Hair Dye, With Built-In Vibrancy Serum, Up To 50% Grey Coverage, Pure Purple 086"
brand: "live"
price: "3225 som"
currency: KGS
in_stock: true
reviews_count: 13
category: "Live"
url: https://www.desertcart.kg/products/49140356-schwarzkopf-live-intense-colour-long-lasting-permanent-purple-hair-dye
store_origin: KG
region: Kyrgyzstan
---

# Up to 8 weeks fade-resistant colour 100% vegan, silicone & alcohol-free formula Packaged in 100% recycled aluminium tube Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Purple Hair Dye, With Built-In Vibrancy Serum, Up To 50% Grey Coverage, Pure Purple 086

**Brand:** live
**Price:** 3225 som
**Availability:** ✅ In Stock

## Summary

> 💜 Own your bold with Schwarzkopf LIVE — where vibrant meets sustainable!

## Quick Answers

- **What is this?** Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Purple Hair Dye, With Built-In Vibrancy Serum, Up To 50% Grey Coverage, Pure Purple 086 by live
- **How much does it cost?** 3225 som with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.kg](https://www.desertcart.kg/products/49140356-schwarzkopf-live-intense-colour-long-lasting-permanent-purple-hair-dye)

## Best For

- live enthusiasts

## Why This Product

- Trusted live brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Vibrant Purple Power:** Intense, long-lasting colour with built-in vibrancy serum for maximum depth and shine
- • **Sustainable Packaging:** Eco-friendly 100% recycled aluminium tube for guilt-free glam
- • **Effortless Application:** Quick and easy cream formula designed for light to dark blonde hair tones
- • **Clean & Conscious Beauty:** Vegan, silicone- and alcohol-free formula that cares for your hair and the planet
- • **Grey Coverage Game-Changer:** Covers up to 50% grey hair for a flawless, youthful look

## Overview

Schwarzkopf LIVE Intense Colour Pure Purple 086 is a permanent hair dye designed for light to dark blonde hair, delivering up to 8 weeks of fade-resistant, vibrant purple colour with up to 50% grey coverage. Enriched with a built-in vibrancy serum, it ensures maximum colour depth and brilliant shine. The vegan, silicone- and alcohol-free formula comes in a 100% recycled aluminium tube, combining high-performance colour with eco-conscious values.

## Description

Product Description Schwarzkopf LIVE Intense Colour Pure Purple 086 - Long-lasting and nourishing colour.Schwarzkopf LIVE Intense Colour Pure Purple 086 allows you to create your own unique look with intense colour and up to 50 % grey coverage. The built-in vibrancy serum activates colour at the core of each hair strand for maximum colour depth, anti-fade effect and impressive shine. Featuring a vegan* formula that is silicone- and alcohol-free**, this purple hair dye also comes in a 100% recycled aluminium tube.How to use:1) Squeeze the contents of the colour cream into the developer bottle and shake until mixed2) Apply to dry, unwashed hair following instructions3) Leave on for 20-30 minutes and then rinse until water runs clear4) Apply the LIVE care conditioner and leave in for 2 more minutes before rinsing thoroughlyThis permanent hair dye is designed for for light blonde to dark blonde hair. For long or thick hair we recommend using two packs.The Product Benefits at a Glance:Up to 50% grey coverageBuilt-in vibrancy serumFade-resistant colourVibrant colour and brilliant shine*free from animal-derived ingredients**Ethanol Alcohol Ingredients Aqua, Cetearyl Alcohol, Ammonium Hydroxide, Glyceryl Stearate SE, Ceteareth-20, Octyldodecanol, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Ethanolamine, Sodium Laureth Sulfate, 1-Naphthol, Sodium Cetearyl Sulfate, Parfum, Prunus Armeniaca Kernel Oil, Serine, Oleic Acid, Glycerin, Sodium Sulfite, Etidronic Acid, Carbomer, Potassium Hydroxide, Ascorbic Acid, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Propylene Glycol, Sodium Sulfate, Benzoic Acid, Benzyl Alcohol, Hydrogen Peroxide, PEG-40 Castor Oil, 2,6-Dicarboxypyridine, Disodium Pyrophosphate, Sodium Benzoate, Behentrimonium Chloride, Litchi Chinensis Fruit Extract, Morinda Citrifolia Fruit Extract, Tocopheryl Acetate, Isopropyl Myristate, Stearamidopropyl Dimethylamine, Isopropyl Alcohol, Glyceryl Stearate, Polyquaternium-37, Dicaprylyl Carbonate, Panthenol, Citric Acid, Limonene, Linalool, Hexyl Cinnamal, Lauryl Glucoside, Potassium Sorbate P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions 1. Preparation: - Always perform an Allergy Alert Test 48 hours before each time you colour, even if you’ve used the product before - Before applying your colour, cover your clothing with an old towel/cape and put on gloves provided - Apply to dry, unwashed hair 2. Mixing: - Unscrew nozzle of Developer Lotion, pierce the LIVE Colour Cream tube and carefully squeeze the entire contents into the Developer Lotion bottle. - Replace the application nozzle and shake until all components are thoroughly mixed. 3. Application: - Follow application process for either first-time or root regrowth application - Leave formula to develop for 20-30 minutes 4. Rinsing: - Rinse hair under warm water until water runs clear 5. Conditioning: - Apply LIVE Care Conditioner and leave in for 2 minutes - Rinse thoroughly, hair is left feeling soft and shiny The colour result will depend on your natural hair colour. The table on the back of the pack provides an indication of the colour result that can be obtained with this shade. Results may vary on previously coloured hair. For long or thick hair we recommend using two packs. Read and follow instructions before use. This product is not intended for use on persons under the age of 16. Temporary “black henna” tattoos may increase your risk of allergy. Conduct an allergy alert test 48 hours before each time you colour (see enclosed leaflet), even if you have already used colouring products before. So remember to buy the product 48 hours in advance. In case of any reaction or when in doubt consult a doctor before using any hair colour product. Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Wear suitable gloves (gloves included in the pack). Do not colour your hair if: – you have a rash on your face or a sensitive, irritated or damaged scalp – you have ever experienced any reaction after colouring your hair – you have experienced a reaction to a temporary “black henna” tattoo in the past Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Wear suitable gloves (gloves included in the pack). For further information or free hair colour advice please call the Schwarzkopf advisory service on freephone: UK 0800 328 9214, consumer.advisory@henkel.com. Safety Warning FOR EXTERNAL USE ONLY Box Contains 1 x Tube LIVE Color Cream, 1 x application bottle with developer lotion, 1 x sachet LIVE Color after treatment, 1 x pair of gloves, 1 x instruction leaflet Manufacturer Contact Information Henkel Ltd., Hemel Hempstead, Herts, HP2 4RQ. See more

Review: Long lasting colour - Used this colour for many years. It’s easy to apply, the colour stays vibrant and only ever needs reapplying when the roots grow out.
Review: perfect - great hair dye this is my 3rd order, great colour, great coverage and an even better price!

## Features

- Long-lasting dye: This permanent purple hair dye gives intense colour thanks to its anti-fade formula; The built-in Vibrancy Serum activates colour at the core of each hair strand for maximum depth
- Easy application: Designed for use on light blonde to dark blonde hair, this vegan hair dye gives rich and long-lasting colour results as well as healthy-looking shine
- Full coverage: Get up to 50 percent grey coverage thanks to this nourishing permanent colour hair dye in an intense shade of purple; It is quick and easy to apply
- Colour and shine: With a built-in Vibrancy Serum for maximum depth and anti-fade effect, the nourishing dye gives vibrant hair colour and brilliant shine
- LIVE commitments: Featuring a vegan formula that is silicone- and alcohol-free, this permanent purple hair dye also comes in a 100 percent recycled aluminium tube

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00ELHKLUM |
| ASIN  | B00ELHKLUM |
| Best Sellers Rank | 6 in Beauty ( See Top 100 in Beauty ) 1 in Permanent Hair Colour |
| Brand | LIVE |
| Colour | Pure Purple |
| Country of origin  | United Kingdom |
| Customer Reviews | 4.4 4.4 out of 5 stars (14,381) |
| Customer reviews | 4.4 4.4 out of 5 stars (14,381) |
| Date First Available | 16 Aug. 2013 |
| Delivery information | We cannot deliver certain products outside mainland UK ( Details ). We will only be able to confirm if this product can be delivered to your chosen address when you enter your delivery address at checkout. |
| Format | Cream |
| Is discontinued by manufacturer  | No |
| Item dimensions L x W x H | 5.8 x 9 x 16.6 centimetres |
| Item model number | 107136098 |
| Item model number  | 107136098 |
| Item weight | 0.1 Kilograms |
| Language | English |
| Language  | English |
| Manufacturer | Henkel Ltd |
| Manufacturer  | Henkel Ltd |
| Package Weight | 0.2 Kilograms |
| Package dimensions | 16.8 x 9.2 x 6 centimetres |
| Product Dimensions | 5.8 x 9 x 16.6 cm; 100 g |
| Product Dimensions  | 5.8 x 9 x 16.6 cm; 100 g |
| Speciality | Long Lasting,Natural |
| Target audience | Unisex |
| Volume | 0.1 Millilitres |

## Product Details

- **Brand:** LIVE
- **Colour:** Pure Purple
- **Hair type:** normal
- **Item form:** Cream
- **Material Type Free:** Gluten Free
- **Material feature:** 100% recycled aluminium tube
- **Number of items:** 1
- **Package information:** Box
- **Product benefits:** Hair Coloring
- **Unit count:** 1 count

## Images

![Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Purple Hair Dye, With Built-In Vibrancy Serum, Up To 50% Grey Coverage, Pure Purple 086 - Image 1](https://m.media-amazon.com/images/I/61u8o+ojNUL.jpg)

## Questions & Answers

**Q: Why is it so expensive half the price in boots**
A: The price is for 3 dyes so it only works out to £4.50 or thereabouts.  I know you made this comment a year ago but I'm answering for anyone else who doesn't read the description before leaving a comment!

**Q: Will this work for brown hair?**
A: You hair does not need to be blonde as stated in one answer. My hair is naturally medium brown and I've never had a problem. Obviously, the darker your natural colour, the more subtle to colour will appear. You get a fantastic mix if you have brown hair with a few pre-lightened highlights as well.

**Q: Please could someone tell me what colour this goes once its been washed after a while? thank you**
A: it just gets lighter red...I love this colour :) it will probably become orange after a while (wich happens to all red colours) but by then I will have recoloured it ;)

**Q: Bought to lighten medium brown hair before using schwarzkopf u67 blue mercury. has anyone tried a 2nd colour on top and get good results? thanks**
A: Second colour on top normally turns out nice, as long as you get an even colour from the blonde to start, a lot of the time you can end up with ginger/blondish patches

## Customer Reviews

### ⭐⭐⭐⭐⭐ Long lasting colour
*by S***R on 24 January 2026*

Used this colour for many years. It’s easy to apply, the colour stays vibrant and only ever needs reapplying when the roots grow out.

### ⭐⭐⭐⭐⭐ perfect
*by Y***E on 2 January 2026*

great hair dye this is my 3rd order, great colour, great coverage and an even better price!

### ⭐⭐⭐⭐⭐ Fantastic colour
*by M***E on 3 January 2026*

Fantastic hair dye. I have used this for over three years now. The colour is fantastic, covers well and really only needs 20 minutes to work.

## Frequently Bought Together

- Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Purple Hair Dye, With Built-In Vibrancy Serum, Up To 50% Grey Coverage, Pure Purple 086
- Schwarzkopf LIVE Ultra Brights Purple Punk Semi-Permanent Hair Dye 094, Purple Hair Dye for Bright or Pastel Hair Colour, Vibrant Colour Lasts up to 15 Washes
- Schwarzkopf LIVE Ultra Brights Pillar Box Red Semi-Permanent Hair Dye 092, Red Hair Dye for Bright or Pastel Hair Colour, Vibrant Colour Lasts up to 15 Washes

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*Product available on Desertcart Kyrgyzstan*
*Store origin: KG*
*Last updated: 2026-01-30*