---
product_id: 253844388
title: "Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All"
price: "10037 som"
currency: KGS
in_stock: true
reviews_count: 5
url: https://www.desertcart.kg/products/253844388-great-by-choice-uncertainty-chaos-and-luck-why-some-thrive
store_origin: KG
region: Kyrgyzstan
---

# Data-driven insights for business success 9 years of rigorous research Sequel to a global bestseller Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All

**Price:** 10037 som
**Availability:** ✅ In Stock

## Summary

> 📈 Thrive beyond chaos—because great isn’t luck, it’s choice.

## Quick Answers

- **What is this?** Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All
- **How much does it cost?** 10037 som with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.kg](https://www.desertcart.kg/products/253844388-great-by-choice-uncertainty-chaos-and-luck-why-some-thrive)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Inspiring Stories that Stick:** Engage with real-world examples that bring theory to life
- • **Master Uncertainty with Data:** Leverage 9 years of deep research to thrive in chaos
- • **Proven Principles for Growth:** Discover contrarian, data-backed strategies that defy the odds
- • **Timeless Wisdom from a Bestseller:** Build on Jim Collins’ legacy with insights that shaped business leaders
- • **Essential for Forward-Thinking Leaders:** Equip yourself with tools to navigate fast-moving, unpredictable markets

## Overview

Great by Choice is Jim Collins’ follow-up to Good to Great, offering nine years of rigorous research and data-driven analysis on why some companies excel amid uncertainty and chaos. Packed with contrarian insights and compelling stories, this book is a must-read for entrepreneurs and managers aiming to build resilient, thriving enterprises in unpredictable times.

## Description

Ten years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research,buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly greatenterprise in unpredictable, tumultuous and fast-moving times. This book isclassic Collins: contrarian, data-driven and uplifting.

Review: Exlcente libro - Me interesó mucho el tema, quizá que esté disponible el título en español ayudará a que más personas lo aprovechará.
Review: A must read for every enterprenur and investor - Amazing book...I think this book shows how to be patient and slowly moving ahead with the goal of the company and always prepare for the worst and good things will take care of it self while running a company.this book shows a deep research and I don't understand why it got only 4.5 stars while it is surely worth 5 stars atleast for me.infact more than that. Jim Collins has contributed greatly by doing great research of data and why things occur on basis of that data has also been shown by him every now and than .I also read his other book good to great which was pretty amazing as well.

## Features

- New book

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #59,889 in Books ( See Top 100 in Books ) #76 in Business Research & Development #88 in Business Ethics #101 in School Counseling |
| Customer Reviews | 4.6 out of 5 stars 1,068 Reviews |

## Images

![Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All - Image 1](https://m.media-amazon.com/images/I/61YhcHOT0hL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Exlcente libro
*by C***N on 19 April 2017*

Me interesó mucho el tema, quizá que esté disponible el título en español ayudará a que más personas lo aprovechará.

### ⭐⭐⭐⭐⭐ A must read for every enterprenur and investor
*by A***R on 12 February 2019*

Amazing book...I think this book shows how to be patient and slowly moving ahead with the goal of the company and always prepare for the worst and good things will take care of it self while running a company.this book shows a deep research and I don't understand why it got only 4.5 stars while it is surely worth 5 stars atleast for me.infact more than that. Jim Collins has contributed greatly by doing great research of data and why things occur on basis of that data has also been shown by him every now and than .I also read his other book good to great which was pretty amazing as well.

### ⭐ Ruim porque tentei cancelar porque comprei uma edição em inglês por enganos e não consegui
*by A***R on 29 November 2023*

Negativa, tentei efetuar o cancelamento pois comprei um edição em inglês e não percebi quando me atentei, pôr várias vez tentei cancelar, mas não consegui por isso minha insatisfação.

## Frequently Bought Together

- Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All (Good to Great, 5)
- Good to Great: Why Some Companies Make the Leap...And Others Don't (Good to Great, 1)
- Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.kg/products/253844388-great-by-choice-uncertainty-chaos-and-luck-why-some-thrive](https://www.desertcart.kg/products/253844388-great-by-choice-uncertainty-chaos-and-luck-why-some-thrive)

---

*Product available on Desertcart Kyrgyzstan*
*Store origin: KG*
*Last updated: 2026-09-05*