---
product_id: 106195175
title: "Brain Rules (Updated and Expanded): 12 Principles for Surviving and Thriving at Work, Home, and School"
brand: "john medina"
price: "3307 som"
currency: KGS
in_stock: true
reviews_count: 9
url: https://www.desertcart.kg/products/106195175-brain-rules-updated-and-expanded-12-principles-for-surviving-thriving
store_origin: KG
region: Kyrgyzstan
---

# Brain Rules (Updated and Expanded): 12 Principles for Surviving and Thriving at Work, Home, and School

**Brand:** john medina
**Price:** 3307 som
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Brain Rules (Updated and Expanded): 12 Principles for Surviving and Thriving at Work, Home, and School by john medina
- **How much does it cost?** 3307 som with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.kg](https://www.desertcart.kg/products/106195175-brain-rules-updated-and-expanded-12-principles-for-surviving-thriving)

## Best For

- john medina enthusiasts

## Why This Product

- Trusted john medina brand quality
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## Description

Full description not available

## Customer Reviews

### ⭐ 







  
  
    Okay but superficial, trivial, redundant
  

*by S***X on Reviewed in the United States on January 18, 2019*

Lame attempts to be funny and entertaining. Pathetic recommendations - 'have fewer kids in classrooms' - WOW. 'We don't pay attention to boring things' - Genius.The author's worry about being politically correct is funny - backtracks constantly to qualify any possibly offensive findings, such as gender differences. Unless, of course, a finding negatively reflects on an offensive group such as males. I guess it preserves the authors job but it makes the book longer and questionable.All in all, skim quickly if you purchase.

### ⭐⭐⭐⭐⭐ 







  
  
    A great overview of both findings in neuroscience as well as practical ways to apply them in everyday life
  

*by M***Z on Reviewed in the United States on July 2, 2014*

John splits the book up into twelve different sections, each with findings in neuroscience, as well as how to apply those findings practically. These sections are  Survival: How our brain is a product of our evolution, and some traits it has adopted as a result  Exercise: How exercise improves our cognitive abilities and staves off dementia  Sleep: What the brain does during sleep, how people are biologically predisposed to various sleep patterns, and how to use naps to improve performance  Stress: The various biochemicals involved with stress and how to have less stressful relationships and life  Wiring: How neurons interact, develop, and function  Attention: How multitasking works (or doesn't work), the relationship between emotion and attention, and the need for relaxation to enhance focus  Memory: How memory formation works and the optimal way to remember things  Sensory Integration: How all of the senses work together to provide a cohesive experience, and how multiple senses can be utilized to improve learning  Vision: How vision trumps all of the other senses and can be used to create more effective presentations  Music: How music can cause improvements in cognition, be therapeutic, and how music training can improve cognition  Gender: Differences between the genders in physiology, socialization, emotional reactions, and memory.  Exploration: How the brain is constantly exploring and looking for novel thingsA lot of reviewers have pointed out that many of the tips that John gives are common sense - that may be true. However, I found that knowing the neuroscience behind many of the things which John advocates ensures their adoption into day-to-day life.Overall, a great read that has caused me to change the way I give presentations, how much I exercise and sleep, as well as how I interact with people.

### ⭐⭐⭐⭐⭐ 







  
  
    Such great material I have a million Kindle highlight notes to go back and review!
  

*by A***R on Reviewed in the United States on August 12, 2017*

Oh. My. Goodness. I am so thrilled to have discovered & read this book, you have no idea. I am not a scientist, so I'm not approaching it from that angle. This book was helpful on so many levels. First, you could tell he practices what he preaches from the layout of his book. Not in quite a while have I read a book that took me a long time to read because I was reading and re-reading portions and Kindle highlighting like a madwoman.  Now that I'm done reading it I need to go back through and write many physical notes because it just set my thinking cap in so many directions.Applicable reading for formal education institutions and those teaching themselves, and please, I pray, may the business leaders of companies read this book and transform the way they handle employees, creativity, and brainstorming.  There is something in this book for EVERYONE whether you are a passionate life-long learner, a parent raising children, curious about the brain, or a million other potentials. And it also hits on one of my main passions--getting people to truly understand that mind and body are linked, and I hope to inspire me with ways to motivate people not to think of intellect and physical well being as separate entities to choose either/or.I started out borrowing this book from the library but had to buy my own copy. I'll be going back to it again and again.

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*Product available on Desertcart Kyrgyzstan*
*Store origin: KG*
*Last updated: 2026-02-28*